Priority Club® Rewards, the loyalty program for IHG, InterContinental® Hotels Group, and its Family of Brands, is changing its name to IHG® Rewards Club. You'll still receive the same great benefits you have today, plus new ones like free Internet for members globally in 2014, starting with Elite members in July 2013.
Our brands
26 March 2013
IHG first in the industry to commit to free internet for all loyalty members worldwide
Priority Club Rewards, the worlds first and largest hotel loyalty programme in the industry, offers a number of benefits to frequent travellers and a wide group of properties for guests to choose from. Priority Club Rewards offers members a large collection of programme rewards*, including Reward Nights, Flights Anywhere™, Hotels Anywhere, merchandise, gift cards and special activities.
There are three levels of membership: Club, Gold Elite and Platinum Elite. Unlike any other hotel loyalty programme, we offer our members unparalleled levels of freedom and choice, making our Hotels Anywhere scheme a real industry first. Whether it's a family holiday in an apartment in the Med, a romantic break in a boutique hotel in New York or an all inclusive resort in the Caribbean, the introduction of Hotels Anywhere means that Priority Club Rewards members have the freedom to choose where they redeem their points.
Stay up to 14 nights in a calendar year
Stay 15-49 nights or earn 20,000 points in a calendar year
Receive all Club benefits, plus:
Stay 50 or more nights or earn 60,000 points in a calendar year
Receive all Club benefits plus:
IHG announces the renaming of Priority Club Rewards to IHG® Rewards Club in July, as well as being the first in the industry to offer free internet to loyalty members.
View further details on IHG® Rewards Club
View further details on IHG® Rewards Club
IHG® Rewards Club factsheet (PDF 0.41 Mb)
1983
Priority Club Rewards (PCR) - the first hotel loyalty programme is launched
2000
PCR launches the industry's first online awards catalogue at www.priorityclub.com
2004
PCR wins six Freddie Awards, the most prestigious consumer-generated awards in the travel industry.
2004
PCR becomes the world's larges hotel loyalty programme
2004
PCR launches Japanese and Italian language websites adding to the already available Chinese, English, French, German, and Spanish website versions
2005
PCR wins six Freddie Awards for the second year running
2005
PCR wins Global Traveller Award for 'Best Hotel Rewards Program'
2006
PCR launches 'Any Hotel, Anywhere' card in the Americas
2006
PCR expands the industry-leading Priority Club® Regards 'Any Hotel, Anywhere' reward to members in the UK and Euro-zone countries as of September
2007
PCR named 'Hotel Program of the Year' (Americas) for the second consecutive year at the 19th Annual Freddie Awards and 'Best Hotel Loyalty Program in the World' by readers of Global Traveler Magazine, also for the second year running
2007
PCR expands 'Any Hotel, Anywhere' rewards to members in Mexico and introduces Priority Club Meeting Rewards program across all seven brands in the Americas.
2008
Priority Club Rewards named Best Hotel Loyalty Program by readers of Business Traveler magazine and Best Hotel Loyalty Program in the World by readers of Global Traveler magazine – for the third consecutive year.
2008
PCR welcomes its one millionth member in Greater China, and is named Best Hotel Loyalty Programme at the China Hotel Starlight Awards.
2008
PCR voted best hotel loyalty programme by readers of Business Traveller Middle East.
2008
PCR celebrates its 25th anniversary.
2009
For the fifth year in a row, Global Traveler Magazine names Priority Club Rewards the Best Hotel Rewards Program in the World.
Readers of Business Traveler Magazine vote PCR the Best Hotel Loyalty Program for the third year in a row.
2010
Global Traveler magazine awards Priority Club Rewards as the Best Hotel Rewards Program in the World for the sixth consecutive year.
Business Traveler magazine names PCR Best Hotel Loyalty for the fourth year running.
2011
Frequent Traveler magazine awards PCR: Program of the Year, Best Promotion for Redemption - PointBreaks (Middle East, Asia and Oceania), Best Redemption Ability (Middle East, Asia and Oceania) and Best Promotion for Earning.
Figures as at 31 December 2012
Last updated 8 May 2013
