09 May 2008
InterContinental Hotels & Resorts announces first property in Morocco
InterContinental Hotels & Resorts has today announced an agreement with Moroccan developer, Groupe Cadex, to open its very first property in Morocco in the beautiful resort destination of Marrakech. Not only is this the first venture into Morocco for the InterContinental Hotels & Resorts brand, but also for parent company InterContinental Hotels Group (IHG).
The new-build resort development - the InterContinental Marrakech Resort & Spa - is scheduled to open in the first quarter of 2011 and InterContinental is working closely with Groupe Cadex to create the finest resort in North Africa.
Appealing to both the affluent leisure and business traveller, the resort will comprise 180 rooms and suites, a first-class 2,000 square meter spa, a diverse selection of dining and leisure options . As well as 118 apart-hotel units, the resort will boast a mix of upscale InterContinental-branded residential units, including riads, villas and apartments that will have access to a variety of a-la-carte hotel services. While guests will enjoy views of the Atlas Mountains, the resort will be located just a ten-minute drive from the airport and city centre. Groupe Cadex has assembled a highly renowned team of advisors including architects JLA and interior designers KCA International.
Marrakech is the second largest city in Morocco and located in the foothills of the Atlas Mountains. Welcoming approximately 30 per cent of tourist arrivals into Morocco, Marrakech's key attractions include its stunning location, historic medina, gardens, mosques, galleries and the largest traditional souk in Morocco.
The announcement of the InterContinental Marrakech Resort & Spa continues what has been a period of unprecedented growth for the InterContinental brand with significant global expansion in 2007 that will continue into 2008 and beyond. The opening of the InterContinental Marrakech Resort & Spa will further establish the hotel brand as a benchmark of quality and luxury around the world.
Jennifer Fox, Chief Operating Officer of InterContinental Hotels & Resorts for Europe and North Africa, said: "The signing of the InterContinental Marrakech Resort & Spa to our portfolio is a major coup for us and we are absolutely delighted that we have managed to secure such a great location and partnership for our first project in Morocco. The country is an increasingly important and high-profile destination for international travellers and we are confident this development will cement our position in the region and in a market to which we are committed. We are extremely proud to be working with Groupe Cadex on the development and look forward to opening the InterContinental Marrakech Resort & Spa and to working on other projects with Groupe Cadex in the future."
Ali Youssefi, President of Groupe Cadex, added: "With InterContinental's excellent pedigree in managing high-end hotels and resorts across the globe, we are delighted to have established this relationship with one of the world's leading hospitality brands and eager to begin work on opening the InterContinental Marrakech Resort & Spa. We believe this to be an especially exciting development for the region, with this addition to the local hospitality industry sure to strengthen leisure and business tourism to Marrakech. We look forward to the opportunity to expand our relationship with IHG in Morocco through future hotel projects."
In addition to the InterContinental Marrakech Resort & Spa, Groupe Cadex is currently planning additional hotel properties in Marrakech (including a second golf resort) and in Morocco (including projects in the Casablanca region and in Tangiers).
For further press information contact:
Suzanne Seyghal
PR Manager EMEA
Tel: +44 (0) 1753 410247
Email: [email protected]
Jade Adnett
Communications Coordinator
Tel: +44 (0) 1753 410259
Email: [email protected]
Notes to editors:
InterContinental Hotels Group PLC (IHG) of the United Kingdom [LON:IHG, NYSE:IHG (ADRs)] is one of the world’s largest hotel groups by number of rooms. IHG owns, manages, leases or franchises, through various subsidiaries, almost 3,980 hotels and more than 590,000 guest rooms in nearly 100 countries and territories around the world. IHG owns a portfolio of well recognised and respected hotel brands including InterContinental® Hotels & Resorts, Crowne Plaza® Hotels & Resorts, Holiday Inn® Hotels and Resorts, Holiday Inn Express®, Staybridge Suites®, Candlewood Suites® and Hotel Indigo®, and also manages the world’s largest hotel loyalty programme, Priority Club® Rewards with over 37 million members worldwide.
The company pioneered the travel industry’s first collaborative response to environmental issues as founder of the International Hotels and Environment Initiative (IHEI). The IHEI formed the foundations of the Tourism Partnership launched by the International Business Leaders Forum in 2004, of which IHG is still a member today. The environment and local communities remain at the heart of IHG’s global corporate responsibility focus.
IHG offers information and online reservations for all its hotel brands at http://www.ihg.com/ and information for the Priority Club Rewards programme at http://www.priorityclub.com/.
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