20 January 2011
IHG's Priority Club Rewards Announces its First Bonus Points Promotion for 2011
Rack up to 30,000 points on hotel stays worldwide and get to free rewards even faster
ATLANTA - Priority Club® Rewards, the world's largest hotel loyalty program from IHG (InterContinental Hotels Group) announces today its first bonus points promotion of 2011. The new promotion rewards members with up to 30,000 bonus points for stays between Feb. 1 - April 30, 2011 at any of IHG's 4,500 hotels worldwide including InterContinental® Hotels & Resorts, Crowne Plaza® Hotels & Resorts, Hotel Indigo®, Holiday Inn®, Holiday Inn® Club Vacations, Holiday Inn® Express, Staybridge Suites® and Candlewood Suites®.
Beginning today, Priority Club® members can register online and for every three nights they stay during the promotion period, they'll earn 3,000 bonus points.
According to Lincoln Barrett, vice president, Guest & Campaign Marketing, IHG, "Earning bonus points during stays on top of what members regularly earn is like taking an express shuttle to free hotel stays, flights, brand merchandise, retail gift cards and car rentals."
Since launching Priority Club bonus points promotions in 2011, on average 20 percent of active Priority Club members registered, to get closer to what matters most to them, whether it's a free vacation, a special gift for a family member or to help cut down on everyday expenses, like groceries.
"As a frequent traveler I spend a considerable portion of the year on the road," said Doug Sappington, Priority Club Rewards Platinum Member. "Over the past year alone, I've saved thousands on my personal expenses by redeeming Priority Club points for gas cards. Bonus points promotions get me to them even faster and I haven't paid out of pocket for gas for more than three years."
To learn more about Priority Club Rewards visit http://www.priorityclub.com/. Membership is free.
About Priority Club Rewards
With 52 million members globally, IHG's Priority Club Rewards is the first, largest and fastest-growing guest loyalty program in the hotel industry. Named Best Hotel Rewards Program in the World six years running by Global Traveler magazine and Best Hotel Loyalty Program for four consecutive years by Business Traveler magazine, Priority Club Rewards offers more sought-after benefits and the greatest ease of use of any hotel loyalty program. In addition to flexible features like No Points Expiration, No Blackout Dates, Points & Cash and Flights AnywhereTM, Priority Club Rewards members have more options for point redemption than any other hotel loyalty program. Members can redeem points not only for hotel nights, but also for airline miles on more than 40 partner airlines, for auto rentals, for gift certificates and for hundreds of products available in the Rewards Catalog. And Priority Club Rewards is the only hotel loyalty program to offer members a Personal Shopper program that allows members to exchange points for items not found in the Rewards Catalog. Enrollment in Priority Club Rewards is free. Guests can enroll by logging onto priorityclub.com, by calling 1-888-211-9874 or by inquiring at the front desk of any of IHG's more than 4,500 hotels worldwide.
Media Contacts:
Monica Smith, IHG, [email protected], +1(770) 604-5562
Suzette Meade, Weber Shandwick, [email protected], +1(212) 445-8483
Notes to Editors:
InterContinental Hotels Group (IHG) [LON:IHG, NYSE:IHG (ADRs)] is the world’s largest hotel group by number of rooms. IHG franchises, leases, manages or owns, through various subsidiaries, over 4,500 hotels and more than 650,000 guest rooms in 100 countries and territories around the world. The Group owns a portfolio of well-recognized and respected hotel brands including InterContinental® Hotels & Resorts, Hotel Indigo®, Crowne Plaza® Hotels & Resorts, Holiday Inn® Hotels and Resorts, Holiday Inn Express®, Staybridge Suites® and Candlewood Suites®. We also manage the world’s largest hotel loyalty program, Priority Club® Rewards with 52 million members worldwide.
IHG has over 1,200 hotels in its development pipeline which we expect to create 160,000 jobs worldwide over the next few years.
InterContinental Hotels Group PLC is the Group’s holding company and is incorporated in Great Britain and registered in England and Wales.
IHG offers information and online reservations for all its hotel brands at www.ihg.com. For our latest news visit www.ihg.com/media, YouTube www.youtube.com/ihgplc or Twitter www.twitter.com/ihgplc.