05 September 2016

Hotel Indigo® opens in Krakow as Poland sees 60% rise in tourism from UK

As Poland sees a 60% rise in British holidaymakers visiting the country1, Hotel Indigo®, the boutique brand belonging to IHG (InterContinental Hotels Group), opens in Krakow - the culture capital of Poland.

Located in a building dating back to 1836, close to Matejko Square and the Old Town City Walls, Hotel Indigo® Krakow - Old Town provides a perfect base to explore the local area: a UNESCO World Heritage Site. The new Hotel Indigo is the latest expansion in IHG’s growing footprint across the region.  

Krakow is one of the oldest and largest cities in Poland, with hundreds of historical buildings, cutting-edge galleries and buzzing bars. Set in the vibrant Old Town where the past and present meet, the hotel offers easy access to the famous Florian gate and medieval town square.

Preserving the building’s remarkable original architecture, the hotel décor draws on the neighbourhood’s history and rich culture.  Each of the 56 guest rooms have been individually designed with colours and interior decoration inspired by the renowned alumni of the Krakow Academy of Fine Arts. At the same time, no modern comforts have been spared; each of the spa-style en-suite bathrooms feature a glass-enclosed walk-in shower, rainfall showerhead and luxurious bath amenities created bespoke for the hotel by local suppliers. For guests seeking a moment to relax or reenergise, the hotel also has a Health and Fitness centre.

Guests and locals alike will enjoy the hotel’s restaurant, Filipa 18. It serves traditional Polish cuisine with a modern twist, using seasonal ingredients sourced locally from Old Kleparz - the neighbouring food market trading since the 12th Century. For those wanting to experience the Polish history of vodka connoisseurship, the hotel’s intimate bar offers a menu of traditional vodkas. 

Speaking of the opening, Agnieszka Wranka, General Manager of Hotel Indigo Krakow- Old Town comments
: “The new Hotel Indigo Krakow – Old Town invites guests and our neighbours to enjoy the best of Krakow’s history, and to experience real Polish hospitality in a contemporary and comfortable setting.  We look forward to welcoming guests from all around the world and just around the corner.” 

Tom Rowntree, IHG’s Vice President of Brand Management for Hotel Indigo, Europe said: “Boutique is the fastest growing segment in our industry, and with tourism to Eastern Europe continuing to rise, it’s an exciting time to be opening our first Hotel Indigo in Poland.
Hotel Indigo gives guests an authentic local experience through the interior design, service and dining – so much so that the local residents in the area love to eat and drink in our restaurants and bars and our hotels really feel like a doorway to the neighbourhood.”  

Hotel Indigo Krakow – Old Town will operate under a franchise agreement with Hotel Filipa 18 ltd. There are currently 19 Hotel Indigo properties in Europe and a further 14 in the pipeline*. 

Guests will get the lowest price for their stay by booking through IHG® Rewards Club, it’s free and easy to join, thanks to IHG’s Lowest Price Promise initiative – a guarantee that guests will get the lowest rates when they book directly with IHG. For further information or bookings, please visit hotelIndigo.com.

1 In Poland there’s been a 60% jump in the number of visits by Brits, with 543,000 visits to the country last year – making it a more popular destination than Norway, Malta and Denmark -  World Economic Forum’s 2015 Travel and Tourism Competitiveness Inx

*Figures as at 30 June 2016

Ends

For further information please contact:

Emma Corbett
[email protected]
+44 (0) 207 973 5934

Iman Denney-Brown
Senior Brand PR Manager, Europe

[email protected]
+44 (0) 7973902835

About IHG®

IHG® (InterContinental Hotels Group) [LON:IHG, NYSE:IHG (ADRs)] is a global organisation with a broad portfolio of hotel brands, including InterContinental® Hotels & ResortsKimpton® Hotels & RestaurantsHUALUXE® Hotels and ResortsCrowne Plaza® Hotels & ResortsHotel Indigo®EVEN® HotelsHoliday Inn® Hotels & ResortsHoliday Inn Express®Staybridge Suites® and Candlewood Suites®.

IHG franchises, leases, manages or owns nearly 5,800 hotels and approximately 865,000 guest rooms in more than 100 countries, with over 1,900 hotels in its development pipeline. IHG also manages IHG® Rewards Club, our global loyalty programme, which has more than 100 million enrolled members.

InterContinental Hotels Group PLC is the Group’s holding company and is incorporated in Great Britain and registered in England and Wales. More than 350,000 people work across IHG’s hotels and corporate offices globally.

Visit www.ihg.com for hotel information and reservations and www.ihgrewardsclub.com for more on IHG Rewards Club. For our latest news, visit: www.ihg.com/media and follow us on social media at: www.twitter.com/ihgwww.facebook.com/ihg and www.youtube.com/ihgplc.

About Hotel Indigo®

Hotel Indigo is an upscale boutique brand owned by InterContinental Hotels Group (IHG) which launched in the United States in 2004. There are over 100 hotels in the global system size and pipeline combined. IHG has over 5,000 hotels globally across a broad family of brands to meet the needs of guests, whatever the occasion. Each property delivers a refreshing and inviting guest experience that is truly reflective of the local neighbourhood.

All guestrooms come with complimentary Wi-Fi, a 42” Flat Screen television with Freeview and 24/7 room service, as well as comfortable king-size beds. What’s more, each bathroom is designed with an invigorating rainfall shower, so guests are able to relax and freshen up in style.