09 April 2018

Holiday Inn Express® brand creates Friday, April 13th escape plan for fans staying at campground where cult classic was filmed

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Plan includes free shuttle service and complimentary rooms at Newton, New Jersey location

The Holiday Inn Express® brand, part of InterContinental Hotels Group (IHG), heard that on Friday, April 13th, horror fans will be braving the darkness of night at a campground on the edge of the Delaware Water Gap in New Jersey – perhaps most-famously known as the filming location for one of the scariest movies ever made. 

For any campers who decide they’d rather spend the night in a warm, comfortable hotel room, the Holiday Inn Express brand is the READIEST to offer an escape plan that provides free refuge at the Holiday Inn Express & Suites Newton Sparta…conveniently located just 13 miles down the road from the campsite. 

From dusk to dawn on Friday, April 13th, the brand’s shuttle will be parked at the corner of Sand Pond Road and Nobebosco Road with the lights on and engine running, ready to whisk away  campers to a free night’s stay, a comfortable bed and complimentary Wi-Fi.

 

Jennifer Gribble, Vice President, Holiday Inn Express® Brand, Americas, IHG commented: “At Holiday Inn Express, we are always THE READIEST to give our guests a great hotel experience. We can think of at least 13 reasons why you might not want to spend a night in the New Jersey woods this Friday, April 13th. That’s why our escape plan provides 13 ticketed campers with a free night at our nearby hotel, if they so desire. Rest assured, guests will not find any scary masks, chainsaws or machetes on premises…only a great night’s sleep and free pancakes, ensuring that they will check out feeling THE READIEST.”

 

After a great night’s sleep and a powerful shower, escapees can enjoy the brand’s complimentary Express Start® Breakfast bar, which features a large variety of items including pancakes made by the brand’s beloved one-touch pancake machine, the proprietary cinnamon roll and other healthy options.  

To Be The Readiest® on your next overnight getaway, family celebration or business trip, book your stay at a Holiday Inn Express hotel by visiting www.hiexpress.com.

 

 

Ends

For further information please contact:

Claire Kudlata
claire.kudlata@ihg.com
+1 (770) 604-5402

Lauren Schuster
lschuster@webershandwick.com
+1 404-266-7514

About IHG®

IHG® (InterContinental Hotels Group) [LON:IHG, NYSE:IHG (ADRs)] is a global organisation with a broad portfolio of hotel brands, including InterContinental® Hotels & Resorts, Kimpton® Hotels & Restaurants, Hotel Indigo®, EVEN® Hotels, HUALUXE® Hotels and Resorts, Crowne Plaza® Hotels & Resorts, Holiday Inn®, Holiday Inn Express®, Holiday Inn Club Vacations®, Holiday Inn Resort®, avid™ hotels, Staybridge Suites® and Candlewood Suites®.

 

IHG franchises, leases, manages or owns more than 5,300 hotels and nearly 800,000 guest rooms in almost 100 countries, with nearly 1,700 hotels in its development pipeline. IHG also manages IHG® Rewards Club, our global loyalty programme, which has more than 100 million enrolled members.   

 

InterContinental Hotels Group PLC is the Group’s holding company and is incorporated in Great Britain and registered in England and Wales. More than 375,000 people work across IHG’s hotels and corporate offices globally.

 

Visit www.ihg.com for hotel information and reservations and www.ihgrewardsclub.com for more on IHG Rewards Club. For our latest news, visit: www.ihgplc.com/media and follow us on social media at: www.twitter.com/ihg, www.facebook.com/ihg and www.youtube.com/ihgplc.

About the Holiday Inn Express® brand

Holiday Inn Express® hotels are modern hotels for value-oriented travelers. Fresh, clean and uncomplicated, Holiday Inn Express hotels offer competitive rates for both business and leisure travelers. Guests Stay Smart® at Holiday Inn Express hotels where they enjoy a free hot Express Start® Breakfast with new healthier offerings, free high-speed Internet access and free local phone calls (U.S. and Canada only). There are currently 2,600 Holiday Inn Express hotel locations around the globe. For more information about Holiday Inn Express hotels or to book reservations, visit www.holidayinnexpress.com. Find us on Twitter www.twitter.com/hiexpress, Facebook www.Facebook.com/holidayinnexpress and Instagram www.instagram.com/holidayinnexpress.